Yes — maintaining good sending practices ensures high deliverability and protects your number reputation:
- Only send messages to contacts who have opted-in to receive them.
- Personalize your messages using variables, making them relevant rather than generic.
- Use delays between messages and set hourly/daily limits.
- Avoid sending large batches too frequently; ramp up gradually if new number.
- Provide a clear opt-out or unsubscribe option.
- Monitor failure rates and adjust strategy: if many numbers fail, clean your list.
- Use your own number rather than a shared “mass sender” number for authenticity.
Following these helps you stay compliant, maintain deliverability, and avoid carrier blocks.